Vinod K Dasari has resigned as CEO of Royal Enfield and as Executive Director on the board of Eicher Motors with effect from August 13. B Govindarajan will succeed him and takes on the responsibility of leading Royal Enfield, effective Aug 18.
B Govindarajan will be inducted as a whole-time director on the board of Eicher Motors and will take charge as Executive Director – Royal Enfield. He has been the COO at Royal Enfield since 2013.
Commenting on the development, Dasari, said, “It has been a very memorable ride over the last two years and more at Royal Enfield. From navigating through an unprecedented pandemic to launching several digital-oriented solutions; from growing non-motorcycle revenues to expanding substantially outside India, we’ve had an amazing journey as an organization, and I am happy to have been a part of this. I have decided to move on, so I can dedicatedly follow a personal passion that has been close to me for many years now.
Siddhartha Lal, MD, Eicher Motors, said, “Vinod has made significant contributions to the organization. Right from his unwavering focus on customer-facing digital properties, to driving network expansion, to building several new services and solutions-oriented initiatives, he has helped the company take giant steps forward. I wish Vinod the very best as he leaves us to pursue a project that is close to his heart.”
Commenting on Govind’s new role, Siddhartha Lal said, “Govind has spent more than 23 years across Royal Enfield and Eicher Motors. He brings on board an astute understanding of the industry, with strong technical know-how, combined with a sharp strategic outlook and operational excellence. Govind has led several turnkey projects for Royal Enfield and has been instrumental in growing and expanding our manufacturing facilities, in bringing a paradigm shift in our product quality, delivery, and development process, and in setting up our two state-of-the-art technology centres in India and the UK.”
